Social Media Campaign.

For my social media campaign, I plan to post work that I am currently working on as well as content from my previous year. My goal for doing this is to increase my followers on media platforms such as Instagram and Pinterest. This should hopefully lead to more views on my portfolio website and interest in what I do from those in the industry. This also could eventually go towards helping me in finding work experience and a future job.

Google Analytics

Here is some of the data I have collected for the first six weeks of the campaign. This shows how many people have visited my website and the pages they have looked at.

Instagram

Instagram was one of the platforms I used within the social media campaign and below show some of the examples of my post’s. To see more of my posts, follow the link at the bottom of the page. Instagram was the more successful platform out of the two I was using, as Pinterest was not seeing any new followers. This led me to focusing most of my campaign through Instagram, which in the first few thinks gained a steady increase in followers and had posts receiving between 10 to 45 likes.

Pinterest

Pinterest was the other platform I used during this campaign and yet even though it has not contributed a large following it has been useful in seeing all my content in one place. Each of the pins that I have made has an image showing what I have worked on in my projects and includes a link to my website for those that do come to find my work. To view my boards, follow the link at the bottom of the page.

Final Outcome

This project has taught me how to present myself online in a way that helps me to stand out to potential employers. I have created an Instagram account that promotes all the work that I have been doing throughout university within the 3D field, along with using Pinterest to order the content I would be showing. I have also been using LinkedIn to interact and connect with those from the 3D visualisation industry. These platforms put together has allowed me to achieve my aim of increasing traffic to my website portfolio. Having included links to all the social media platforms to and from my website, it has allowed multiple ways of accessing and viewing my work. I intend to continue using these platforms to promote any new content I create for my portfolio. This should hopefully improve my chances of finding a future career as a 3D artist.